What if your traffic isn't the problem, but your UX is? Our CRO guarantee: 30% conversion test lift in 90 days.
If you're like most scaling SaaS teams, you've already invested in content, SEO, and paid media. You’re getting people to the site, but they’re just not converting at the right rate. And your internal team? Too stretched to run CRO.
So you’re left with guesses: new CTAs, another homepage tweak, maybe a design refresh… It's time for a more structured approach.
Conifr’s Conversion Rate Optimization program combines deep user research, strategic A/B testing, and full-funnel analysis. Here's what you get:
Comprehensive CRO roadmap
User tests
Heatmap, session, and scroll-depth analysis
User surveys
Competitive analysis
Analytics & CRO tagging audit and fixes
Multiple A/B test efforts running continuously
Bi-monthly calls + semi-annual business reviews
Fully managed deployment of tests, no extra head count needed
Case study 1: B2B HR SaaS Solutions
Results: 32% conversion rate increase across multiple optimization phases.
Key changes: comprehensive conversion optimization program including CTA transformation from "Get Started" to "Talk to an HR Solutions Expert" (12.6% lift), plus complete homepage restructuring with expanded service grid and mobile optimization (18.5% lift). Combined optimizations delivered sustained 32% improvement over a 90-day period.
Case study 2: B2B Cybersecurity SaaS Brand
Results: 28.9% conversion rate increase in just 25 days.
Key changes: A/B test to reorder product placement on the pricing page, moving the premium “Expert” plan before the standard “Pro” plan. No changes were made to pricing, copy, or features. The repositioning led to an anchoring effect, which drove considerable conversion rate lift in the first month.